According to Karen Chu, British Gas have been inspired by Little Big Planet for their latest set of adverts. Unfortunately this wasn't mentioned as an inspiration by the advertising in the away day that we recently held (as part of my role in a well known British based Gas company). That doesn't necessarily mean it wasn't an inspiration, just that advertising man didn't want to incriminate himself.
In his defence, the British Gas doesn't totally steal from LBP. Whilst parts of it evoke the feel of the game, it doesn't look exactly like it. It also doesn't have an annoyingly floaty jump.
CSL sofas don't really have the 'inspired by' defence. It's entirely stolen from the first level of Mirror's Edge that made everyone fall in love with it (and then fall out with it because the combat was not intuitive).
The problem is I don't see how a distopian future on the roofs of high rise buildings makes you think 'Sofas'. If anyone can answer this for me I would be most appreciative.
Sunday, March 15, 2009
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